Caffé Prima Roma Coffee Beans - Premium Medium Roast Blend
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Why Medium Roast Beans Are The Ideal Choice for Your Everyday Coffee
Medium roast coffees occupy the sweet spot in the coffee roasting spectrum, where the natural characteristics of the beans are enhanced rather than overshadowed by the roasting process. Unlike lighter roasts that can be too acidic or darker roasts that can taste bitter, medium roasts deliver the perfect balance of flavour, aroma, and body.
Our Roma blend honours this tradition by combining beans from three distinct regions – the natural sweetness and body of Brazilian beans, the bright complexity of Honduran beans, and the strength and depth of Vietnamese beans. The medium roast profile captures that perfect moment when the beans develop their full flavour potential while maintaining the distinctive characteristics of each origin.
The result is our best-selling Roma coffee – a blend that delivers consistency cup after cup while offering enough complexity to keep your palate interested. Brew a cup of Caffé Prima Roma, to enjoy the art of medium roast coffee at its finest.
Brewing Recommendations
For the best medium roast coffee experience with our Roma blend:
Espresso Machine: Fine grind, 9 bar pressure, 25-30 second extraction
Filter Coffee: Medium grind, 93-95°C water temperature
French Press: Coarse grind, 4-minute steep for a full-bodied cup
Moka Pot: Medium-fine grind, low heat for optimal extraction
Whichever method you choose, these premium medium roast coffee beans will deliver a consistently delightful cup that's perfect for any time of day.
Frequently Asked Questions About Medium Roast Coffee Beans
What makes a "medium roast" coffee?
Medium roast coffee is roasted longer than light roasts but not as long as dark roasts, typically reaching internal temperatures between 210-220°C. This roasting level creates the perfect balance where the bean's natural flavours are enhanced without being overshadowed by the roasting process. Medium roasts typically have a brown colour without the oily surface of darker roasts, offering a balanced profile with moderate acidity, good body, and enhanced sweetness.
Why choose beans from Brazil, Honduras, and Vietnam?
This specific combination creates a remarkably balanced coffee experience. Brazilian beans contribute natural sweetness, nutty characteristics, and a smooth body. Honduran beans add brightness, subtle citrus notes, and complexity. Vietnamese beans provide depth, strength, and enhance the overall body. Together, they create a versatile blend that performs excellently in any brewing method while delivering consistency cup after cup.
How should I store my medium roast coffee beans?
For maximum freshness, store your Roma coffee beans in an airtight container away from light, heat, and moisture. While some recommend refrigerating coffee beans, we suggest keeping them in a cool, dark cupboard instead. This preserves the oils and aromas that give medium roast coffee its distinctive character. Only grind what you need just before brewing for the best flavour experience.
How does medium roast coffee differ from dark roast?
Medium roast coffee preserves more of the bean's original characteristics while developing a balanced sweetness and body. Dark roasts have more pronounced roasted flavours, often with chocolate and smoky notes, but can lose some of the bean's origin characteristics. Medium roasts like our Roma blend offer more nuanced flavours with moderate acidity and a more balanced profile, making them ideal for people who enjoy coffee throughout the day.
What brewing method is best for medium roast coffee beans?
Medium roast coffee beans like our Roma blend are remarkably versatile and perform well in virtually any brewing method. For espresso, they produce a balanced shot with excellent crema. For filter brewing, they reveal complex flavour notes with good clarity. French press brings out their body and richness, while a moka pot accentuates their nutty characteristics. The versatility of medium roast is what makes it the most popular choice for everyday coffee enjoyment.
How long do medium roast coffee beans stay fresh?
When stored properly in an airtight container, our Roma coffee beans will maintain peak flavour for about 3-4 weeks after opening. The beans will remain drinkable for longer, but for the most enjoyable medium roast coffee experience with the full spectrum of flavour notes, we recommend using them within a month of opening.
Explore our complete collection of coffee beans from Caffé Prima for more exceptional blends and single-origin coffees to suit every taste and brewing style.
